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You Don't Want to Be Like Everyone Else, 
So You Won't Be.  

When Your Desire for Quality is an Understatement,
You Look for Ways to Stand Out from the Crowd
and You Do.

Here On a Mission to Revolutionize Wrist-wear,
The Chain-Link Leather Set is Just the Beginning. 

As I Invite You to Join Us on This Journey of Style & Comfort,
I Encourage You to Be BOLD.

-Mister Fairbanks